In the news

Check out PrettyLitter in these magazine and news articles.

Nat Geo Wild

PrettyLitter on Nat Geo's Pet Talk!

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Entrepreneur

Daniel Rotman discusses PrettyLitter's success and how you can become a leader in your industry.

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Business Insider

PrettyLitter's Veterinarian in Chief reveals what veterinarians wish every pet owner knew.

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Today

Read Martha Stewart’s guide to becoming a fabulous cat owner, including her use of PrettyLitter.

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Rolling Stone

Returning to the office after the pandemic means less time with pets, but with PrettyLitter’s help, pet parents can continue to give their cats top-tier care with health-monitoring litter.

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BuzzFeed

Read Kat's story of how PrettyLitter helped save her cat's life!

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New York Magazine

This (Actually) Odor-Free Kitty Litter Is the Best Thing I Bought in 2018

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Cosmopolitan

See how PrettyLitter makes the only not-fun part of being a pet owner So. Much. Easier.

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Best Products

See how PrettyLitter changes color to tell you what's going on with your cat's health.

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Oprah Magazine

Lightweight, anti-clump and odorless! PrettyLitter is a feline lifeline.

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U.S. Chamber of Commerce

PrettyLitter is part of a booming pet-care industry that is projected to see ongoing growth in the wake of pandemic-inspired pet adoptions.

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CNN Underscored

CNN Underscored talks pet food delivery services, including PrettyPlease.

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Humane Society

PrettyLitter teams up with the Humane Society of the United States' Pets for Life program to donate $100,000 worth of product to families in need.

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Reader's Digest

Authorities in the Field, PrettyLitter CEO Daniel Rotman and Vet in Chief Dr. Geoff DeWire, discuss indications it's time to take your cat to the vet.

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Reviewed

PrettyLitter claims to monitor your cat’s health— but is it worth the price? The product experts at Reviewed did a science experiment to find out.

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Better Homes & Gardens

BHG Editors name PrettyLitter as one of their Favorite Finds in Best Pet Products.

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PureWow

PureWow gives PrettyLitter 95/100. Read 4 reasons why this color-changing litter is worth all the hype.

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KTLA

KTLA segment exploring the colorful product for cats that detects and monitors diseases.

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USA Today Tech

USA Today's Talking Tech podcast interviews Daniel Rotman about the world's smartest cat litter.

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OK! Magazine

PrettyLitter is the cat's meow and OK! is obsessed with it.

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AskMen

Not only is PrettyLitter known for excellent odor control, this kitty litter changes color after use helping cat owners to detect possible feline issues.

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Bustle

What To Know Before Taking In A Stray Cat

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New York Magazine's

PrettyLitter, among other supplies, is a top recommendation for adoptive cat owners!

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Pet Keen

PrettyLitter is a necessary product but with an interesting twist. You don’t have to be a cat owner for long before you realize one thing: cats try to keep hidden the fact that they’re sick.

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KNX 1070 Newsradio

Frank Mottek discusses the thriving LA startup community with featured guest, PrettyLitter Founder & CEO, Daniel Rotman.

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The Spruce Pets

Check out The Spruce Pets in-depth review of PrettyLitter!

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Real Simple

PrettyLitter is featured as one of Real Simple Magazine's 'Little Helpers'.

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Reader's Digest

PrettyLitter CEO, Daniel Rotman, weighs in on reasons your cat isn't eating and what you can do to stay on top of it.

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Pet Age

PrettyLitter is an innovative cat litter that combines health-monitoring technology with eco-friendly low-dust crystal litter.

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PopSugar

PrettyLitter will make any cat owner's life so much easier.

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BuzzFeed

46 Things That'll Do Jobs You Didn't Know Needed To Be Done In 2019

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Tails & Toys

TAiLS & toys, Pet Age’s new consumer blog, included PrettyLitter as a “Hot Product”

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I Hate It But I Love It

In the podcast 'I Hate It But I Love It', PrettyLitter received a great testimonial from the host!

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Cattitude Podcast

Michelle Fern welcomes Daniel Rotman, founder and CEO of PrettyLitter.

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Highya

How to Choose the Best Subscription Box Services: Your Ultimate Guide to the World of Discovery Commerce

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Reader's Digest

PrettyLitter CEO & Founder, Daniel Rotman, is quoted as an authority in the field for the article '8 Sure Signs Your Cat Trusts You'

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BuzzFeed

Featured in '25 Problem-Solving Things That'll Make You Say 'Wait, How Does That Work?''

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Palm Beach Daily News

Finding pet-perfect presents for Valentine’s Day

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CreditDonkey

Best Subscription Box Deals You're Missing Out On

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CB Insights

Unleashed: 70+ Companies Targeting The Pet Industry

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Medium

Startups That Save People Money

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Techflier

5 American Pet Startups You Need To Know About in 2016

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Lucky Puppy

PrettyLitter Will Monitor Your Cat’s Health.

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I Heart Cats

Pretty Kitty Litter Lets You Monitor Your Cat’s Health In Between...

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ABC Family

See PrettyLitter on ABC Family's StartupU.

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Cattipper

Detecting Potential Health Problems with PrettyLitter

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The Oregonian

Health-monitoring cat litter can help detect common feline illnesses

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Brit + Co

This Innovative Kitty Litter Could Literally Save Your Cat’s Life

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Pet Product News

PrettyLitter Startup Hires Veterinarian-in-Chief

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PopSugar

5 Must Haves to Keep Your Pet Warm and Entertained This Month

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Variety

ABC Family Sets Cast for Tech-Themed Reality Series ‘Startup U’

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Pando

Why Tim Draper’s startup reality show is the first one I’ve actually liked

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The Catnip Times

Have you met PrettyLitter?

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Pet Life Today

Pet Life Today gives in-depth review on PrettyLitter.

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Your Tango

Your Tango puts PrettyLitter in '20 Best Cat Gifts For The Cat Lover In Your Life'

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Reviewed

See what Reviewed.com thought of PrettyLitter.

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The Smarter, More Convenient Cat Litter

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